Children's Book Project - Signed 2025 Accounts - Flipbook - Page 11
Activities
We give books to communities that support >40% families in receipt of income support and in the UK’s 25%
poorest postcode areas, as determined by IDACI data. This year 47% of our recipients were living in poverty,
and we know that this picture doesn’t tell the full story. We reach young people via the settings that know
them best and that in turn can use our books to put on an exciting, inclusive book festival. These are thriving,
successful settings that work very hard to ensure the very best outcomes for the children they support.
Our work in schools
Mostly primary schools, we also reach children via pre-school groups, secondary schools, special schools,
alternative provision, pupil referral units, community groups and food banks. More of our partner London
schools were in the outer boroughs this year. Families are leaving central London due to the high cost of
living and housing crisis, which has a disproportionate impact on lower income families.
Our Discovery programme ran in 120 London schools this year, giving 48,000
children the chance to each take home six books of their own. 75% of our
recipient organisations this year are in their second, third or even fourth year
with us. We build long-term relationships with communities and accompany
children on their reading journey as they develop.
Additionally 182 primary schools across West Yorkshire, the West Midlands,
Bristol and Nottingham put on a Pop-Up Bookshop this year, inviting each child
to select two books to take home.
All our gifting events foster autonomy, social browsing, exposure to a wide
range of genres and titles and a celebratory, inclusive and fun atmosphere. In
every Discovery school every single child could put their head inside one of our
bright green Pop-Up Book Huts to see what books it contained, could visit their
school’s free and dedicated Pop-Up Bookshop and browse for a bundled pair
of books they could swap with a friend.
More of our partner London schools
were in the outer boroughs this
year. Families are leaving central
London due to the high cost of
living and housing crisis, which has
a disproportionate impact on lower
income families.
182 primary schools across West Yorkshire, the West Midlands,
Bristol and Nottingham also put on a Pop Up Bookshop this year,
inviting each child to select two books to take home.
Annual Report & Financial Statements for year ended 30 June 2025 |
11
